TWB Fundraising Blog

June 4, 2024

Today’s Donors Expect Financial Transparency and Accountability

Today’s donors are very discerning when it comes to their relationships with nonprofit...

October 29, 2019

Communicate your Impact: Helping Donors Focus on what Matters

Donors want their giving to make a difference. They want “their money” to have as much impact as...

June 26, 2018

Honoring Donor Intent

Today’s donors are more independent, more engaged with how their gifts will be used, and more...

March 7, 2018

What is Donor-Centered Fundraising?

What is "donor-centered" fundraising?

This term "donor-centered fundraising" is used a lot in the...

February 5, 2018

Fundraising in the Age of #MeToo

The #MeToo movement is a global phenomenon, raising awareness about the pervasiveness of...

December 18, 2017

A Step-by-Step Guide to Building a Fundraising Budget

Budgeting for fundraising should include estimating both contributed revenue and fundraising costs...

November 13, 2017

Development Dilemma: Retaining Fundraising Staff

In our weekly column, consultants with decades of nonprofit experience answer your questions about...

August 23, 2017

Development Dilemma: When to Start a Major Gifts Program

Nonprofits that typically rely on revenue from special event fundraisers, grants, and direct mail...

August 16, 2017

How Much Should Nonprofits Spend on Fundraising?

In our weekly column, consultants with decades of nonprofit experience answer your questions about...

June 14, 2017

What to Do If Board Members Won't Solicit Major Gifts

In our weekly column, consultants with decades of nonprofit experience answer your questions about...